Golia Motion

A new client often means a new industry, a new environment, a new personality – but also, new words. When we began working with InfoGestWeb, we were struck by the implications of the term intermodality, one of the company’s core values and the foundation of the Golia360 project: a system of differentiated services for transport and logistics.

We embraced the challenge with dedication and professionalism, starting with a complete restyling of the product’s logo – a design that needed to encapsulate, in just a few elements, the breadth of both the services offered and the ambition to provide clients with comprehensive solutions on every front. Alongside this, we developed a motion graphics piece aimed at communicating the complex concept of intermodality clearly and effectively. This term encompasses not only the integration of essential logistics activities but also a strategic approach to the sector, with goals of increased efficiency and sustainability.

Our work was rooted in close collaboration with the marketing and communications team, the IT department that developed the project, and the sales manager, who contributed valuable insight from direct client engagement.

Our creative process was shaped by the need to respect InfoGestWeb’s brand identity and color palette – key elements to ensure visual coherence and strengthen brand recognition. At the same time, we paid careful attention to conveying the company’s values through a visual language that is simple yet sophisticated, designed to speak directly to clients and end-users, with a strong identity that honors the brand’s essence.

Our expertise in design and motion graphics allowed us to translate these complex ideas into a final product marked by clarity and visual impact. The result is content that not only educates and informs but embodies the very essence of Golia360, reflecting its ability to innovate and meet the challenges of modern logistics with integrated, cutting-edge solutions.